Privacy
We collect as little as we can to make the site useful for the parents who visit it. We never sell your data and we never use ad tracking.
Cloudflare Web Analytics
Cloudflare Web Analytics runs on every page. It is cookieless and aggregated: it tells us how many people visit which page, but it never identifies you individually, never stores your IP address, and never follows you across sites. There is nothing to consent to, so it loads for everyone.
Google Analytics
Google Analytics 4 tells us which pages people read most, which helps us decide what to write next. It is configured for measurement only: anonymized IPs, no advertising features, no cross-site profiling. Whether it loads depends on where you are.
- In the United States and most of the world, Google Analytics loads automatically. If your browser sends a Global Privacy Control signal, we treat that as an opt-out and it does not load.
- In the EU, EEA, and UK, Google Analytics loads only if you accept the cookie banner. Decline and it never loads.
You can change your choice at any time with the Cookie choices link in the site footer.
What we do not do
- We do not sell or share your data.
- We do not track you across other sites.
- We do not build profiles for resale.
Children's privacy
Little Roots is written for parents of infants. The site is not directed at children and we do not knowingly collect information from anyone under 13. If you believe a child has submitted information through this site, contact us and we will delete it.
Cookies summary
- Strictly necessary: none. Your cookie-banner choice is saved in your browser's local storage, not a cookie.
- Analytics: Google Analytics 4 sets cookies when it loads. When that happens depends on your region, as described above.
- No advertising cookies. No third-party tracking cookies.
Contact
Questions about your data: email [email protected]. We respond within 7 business days.
Last reviewed .